GB & Ireland Inbound

GB & Ireland Inbound is the collective name given to Tour Operators and Wholesalers who are based in the UK, purchasing UK and Ireland product which is then distributed via a global sales network. These operators provide a vital distribution channel worldwide operating in Tourism Ireland's key source markets plus the new and emerging markets. Ireland is sold via this network as a stand-alone destination and as part of a UK or European trip.

Key activities in 2020 include:

• ETOA – Britain & Ireland Marketplace 
• Explore GB & Northern Ireland 
• GB & Ireland Inbound Fam and Workshop 
• Flavours of Ireland 2020

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